Slang Words Used by Balinese Generation Z in Instagram Communication

Abstract

This digital ethnography study identifies the slang words used by the Balinese Generation Z in Instagram Communication. Specifically, this study identifies the slang word types and origin words. The researchers followed Allan and Burridge's types of slang words to identify the slang words. The study data were collected from the comments of the Balinese Generation Z on Instagram. The researchers selected the study samples using a purposive sampling technique and applied content analysis to analyze the collected data. This study found that the slang word types used by the Balinese Generation Z were the acronym, fresh and creative, imitative, clipping, flippant, and mixing. Acronyms are the largest in number. Fresh and creative slang words are in the second position. The fresh and creative slang words found in this study are not new. Those words are coined from the existing words by flipping the letters or reading the letters of the words from back to front. Some slang words found in this study combined clipping and mixing. Even though the mixing is not in Allan and Burridge’s types of slang words, the researchers added it since some are made of two different languages. The origin languages of slang words used by the Balinese generation Z are Indonesian, Indonesian + English, Balinese, and Thai.

Sociopragmatic Study of Javanese Oral Discourse in Big City Communities as an Effort to Maintain Indigenous Language

“…Television programs, movies, and music from outside can change people's language preferences, especially the younger generation (Nitin et al, 2023). They are more interested in using foreign languages in everyday situations because they are considered more modern and cool (Wedananta et al, 2023). The influence of popular idols also compounds this.…”

“…This condition will certainly impact the weakening of Javanese cultural identity. The dominant use of national or international languages in a digital environment can reduce the sense of identification with the Javanese language and local culture in people in big cities (Wedananta et al, 2023).…”