The concept of a hydrocarbon reformer trap is proposed as a novel technology for cleaning up automobile emissions. Zeolite beta with/without metal species such as iron, manganese, or cobalt is synthesized through a solid phase transformation of mesoporous (metallo)aluminosilicate MCM-41 along with tetraethylammonium cations for structure direction to zeolite beta. The microporosity of zeolite functions as a hydrocarbon trap, and the metal species inside the pores provide a reforming site.