Short‐Run Predictive Models for Retail Meat Sales

Consumer Acceptance of a New Experience Good: A Case Study of Vacuum Packed Fresh Beef

“…The lack of significant own-price effects given the collinearity diagnostics suggested that food shoppers may be cut-loyal, so changes in the own-price within the ranges for these data did not induce significant changes in purchases. Most cross-price effects were also insignificant and comparable to other studies (Capps 1989;Capps and Nayga 1991;Funk, Meilke, and Huff 1977;Marion and Walker 1978). With respect to the same cut but different packaging, the cross-price effect was significant only for chuck.…”

“…The competitive nature of food retailing, coupled with the wide variety of substitutes, point to consumer demand having played a pivotal role in the decline. Among the causes are changes in relative prices, diet/health concerns, composition of the population, and the introduction of new foods more in line with emerging lifestyles.One of the criticisms of the beef industry is that it has not provided new products comparable to those of poultry (Allen and Pierson 1989; Linsen 1988; Marion and Walker 1978;Menkhaus, St. Clair, and Hallingbye 1985). However, a new form of fresh beef packaging, vacuum packed (V), has recently been offered to food shoppers as an alternative to tray packed (T) fresh beef, which has been available for an extended period of time.…”

“…One of the criticisms of the beef industry is that it has not provided new products comparable to those of poultry (Allen and Pierson 1989; Linsen 1988; Marion and Walker 1978;Menkhaus, St. Clair, and Hallingbye 1985). However, a new form of fresh beef packaging, vacuum packed (V), has recently been offered to food shoppers as an alternative to tray packed (T) fresh beef, which has been available for an extended period of time.…”

Some neglected issues in food demand analysis: retail‐level demand, health information and product quality

“…Moreover, they also found inelastic own-advertising elasticities. Marion and Walker (1978) analysed the sales of ¢ve meat products in two Ontario supermarkets with 32 weekly observations. With regard to price elasticities, Marion and Walker showed that 80 per cent of all estimates are in the elastic range.…”

An Empirical Analysis of Retail Pricing and Multimedia Advertising Effects on Sales Performance

“…And retail firms will be able to anticipate sales performance more accurately and identify for manufacturers, processors, vendors, and distributors some of the variables that can cause variations in weekly sales. Almost two decades ago, Marion and Walker (1978) called for a broader research effort on the demand for perishable consumer products such as fresh meats at the retail level. because of the ~otential it holds for assisting retail firms and suppliers.…”