Setting the Scene: A New Proposal for Visualizing and Establishing 3-Dimensional Personas as a Management Tool

Abstract

Experiences drawn from former projects indicate a gap concerning the creation and the perpetual use of Personas throughout a project development process. This gap builds the focus of this paper. In order to develop a new approach to create a possibility for all team members to actively get involved in the Persona creation and further evolvement over the project duration, this paper offers a new option for using Personas dynamically for communication and visualization of product development stages.

‘Personas for lighting’. Three methods to develop personas for the indoor lighting environment

“…In Japan, only 61 students and none of the professionals took the survey, while in Denmark, the survey was taken by only 31 professionals. The statistical minimum number of participants was set to 50 for each country and category, but there were fewer professional respondents in Italy (15), Denmark (31) and Poland (28). Therefore, the professionals' data for Brazil and Colombia was analysed, and the students' data from all six countries was evaluated (Table 4).…”

“…A persona could even help with the communication between buildings and their users to encourage pro energy-efficient behaviours [12]. Some studies suggest that the persona construct could be seen as a user-centred design tool [18] and diagnostic tool in product requirements prioritisation in the early design stages [28]. Thus, it is pointed out that a persona could work well when used in combination with other user-centred design tools such as participatory design [18,29].…”