2016
DOI: 10.1080/10496491.2016.1185492
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Service Quality Perceptions of Foreign Direct Investors

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Cited by 3 publications
(2 citation statements)
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“…This relationship is based on the strong ties of trust and commitment between the firms and the customers (Rather et al , 2019). Service quality is an important factor of trust (Devece Garcia-Agreda and Ribeiro-Navarrete, 2015) because it communicates the level of commitment from the firms in the service offerings (Osarenkhoe and Byarugaba, 2016). Customers are always attracted to good quality services, as it shows the commitment to provide superior value (Rather and Camilleri, 2019).…”
Section: Theoretical Background and Concept Developmentmentioning
confidence: 99%
“…This relationship is based on the strong ties of trust and commitment between the firms and the customers (Rather et al , 2019). Service quality is an important factor of trust (Devece Garcia-Agreda and Ribeiro-Navarrete, 2015) because it communicates the level of commitment from the firms in the service offerings (Osarenkhoe and Byarugaba, 2016). Customers are always attracted to good quality services, as it shows the commitment to provide superior value (Rather and Camilleri, 2019).…”
Section: Theoretical Background and Concept Developmentmentioning
confidence: 99%
“…Understanding customer loyalty remains one of the most important and intangible competitive advantages a service provider can have (Petzer & Roberts-Lombard, 2021;Roberts-Lombard & Petzer, 2018). Mobile telephone companies in Uganda are faced with the problem of increasing competition, leading to a fear of losing customers to competitors (Osarenkhoe & Byarugaba, 2016;Byarugaba & Osarenkhoe, 2012). These companies have been concentrating on strategies to win customers, which may have an influence on customer loyalty.…”
Section: Introductionmentioning
confidence: 99%