2020
DOI: 10.46281/ijibfr.v4i2.685
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Service Quality of Islamic Banks: A Cultural Perspective

Abstract: The purpose of this paper is to examine the relationship between culturally-based service quality measure on customer satisfaction and loyalty in the Malaysian Islamic banking context. This study utilises the PAKSERV model, a cultural-based instrument together with additional dimensions compliance from CARTER model. A survey questionnaire was utilised to examine the relationships. Data were analysed using PLS-SEM. The result shows that five of the service quality dimensions have significant relationships with … Show more

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Cited by 3 publications
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“…Suki and Suki (2019) explored Takaful satisfaction and customer loyalty by examining electronic word of mouth's (E-WOM's) motives regarding their policy. Contrastingly, it is discovered that compliance, together with "sincerity", "personalization", "formality" and "reliability" dimensions of service quality, has a significant influence on customers' satisfaction towards Malaysian Islamic banks (Hanafi et al, 2020).…”
Section: Introductionmentioning
confidence: 91%
“…Suki and Suki (2019) explored Takaful satisfaction and customer loyalty by examining electronic word of mouth's (E-WOM's) motives regarding their policy. Contrastingly, it is discovered that compliance, together with "sincerity", "personalization", "formality" and "reliability" dimensions of service quality, has a significant influence on customers' satisfaction towards Malaysian Islamic banks (Hanafi et al, 2020).…”
Section: Introductionmentioning
confidence: 91%