“…Accordingly, to provide better services for students, universities must understand students' needs and constantly assess their status (DeShields, Kara, & Kaynak, 2005;Hartman & Schmidt, 1995) so that universities can find ways to attract, encourage, and maintain stronger relationships with students. In particular, knowing how to measure student satisfaction has become a critical concern for higher education institutions, because satisfied students are more likely to recommend study programmes to other students and to contribute monetary support to their universities (Dlačić, Arslanagić, Kadić-Maglajlić, Marković, & Raspor, 2013;Yildiz, 2013).…”