Abstract:The research is aimed at examining the influence of service experience dimensions like brand name of transporter and past experience on passenger patronage of transit companies in the South-South region of Nigeria. The survey research design was adopted for the study and primary data were collected through the usage of questionnaires. A sample of 310 respondents made up of outbound passengers, from 47 registered transport companies operating within the South-South region, were used for the study. The simple re… Show more
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