Innovative organisations worldwide are part of a rapidly evolving world concerning innovation, digitalisation and economic growth. Consequentially, manufacturing companies are seeing opportunities when exploring the new field of product-service systems (PSS) and are excelling in these. With regards to the liquefying advantage and valuable flexibility of servitization, there is still an underaddressed early exploration phase that primarily focuses on the mere service component. This lack of research attention might hinder organisations from developing PSS. Nonetheless, it acts as an opportunity to address servitization at an earlier development stage without compromising on radicality. The existing literature is abundant with tools and methods to optimise the PSS design process, but this paper focuses on the integrative design of PSS and proposes to continue onward from the early servitization component and service-based innovation literature. This paper redirects the spotlight on the intangible component and the impact of a meaningful user experiences in the early stages of the design process. These contributions aim to avoid designing for a strictly product-oriented world and turn towards a human-fuelled existence, instead of floating along the current consumer-minded wave. Through radical service design, meaning will prevail and harbour our human needs and drives, compelling the excessive tangible products to take a step backwards and in doing so creating a positive ecological effect.