Sensory experiences in heritage contexts: A qualitative approach
Ana Bender,
Manuela Guerreiro,
Dora Agapito
et al.
Abstract:This study explores the sensory experience at heritage sites from the visitors' perspective. A qualitative and exploratory approach was used, considering two data collection methods: semi-structured interviews and in situ focus groups. This empirical study was conducted in the Algarve region, a southern Portugal's sea and sun destination. The data was compiled and analyzed through a thematic content with QSR NVivo 12. The findings suggest that managers should explore and understand tangible, intangible (or imm… Show more
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