“…Batcho, 1995Batcho, , 2007Batcho, DaRin, Nave, & Yaworsky, 2008;Sedikides et al, 2009;Wildschut et al, 2011). Furthermore, nostalgia helps to form, maintain, and rehabilitate identity, which could be another reason why audiences are attracted to it (Wildschut et al, 2006(Wildschut et al, , 2011 [see PausHasebrink and Hasebrink (2015) as well as Ots and Hartmann (2015)]. Applying attribution theory (Kelley, 1973), we can state that the audience likely attributes higher, positive subjective value or quality and (self) relevance to nostalgic media because e.g.…”