This paper considers the responsibility of intermediaries for copyright infringement: a safe harbor model. The analysis of the problem related to the responsibility of Internet intermediaries in the digital age in connection with copyright infringement in various countries was carried out. Responsibility for malicious or misleading content related, for example, to rental housing on Airbnb, Facebook posts, dating profiles, content and products on YouTube or eBay has been determined. Recommendations are given on the use of a "safe harbor" policy that allows platforms and the marketplace to be more effective in working with small companies interested in e-commerce without fear of legal consequences.