“…Based on these three basic levels we can find a multitude of studies primarily in psychological and neuropsychological frameworks to measure emotions (Clough, Müller, & Sanderson, 2004;Hong, Ahn, Nah, & Choi, 2005;Boehner, DePaula, Dourish, & Sengers, 2007). Many of these studies have used a series of images with different semantic features in a perception exercise to measure the emotional impact that images have on the user.…”