2018
DOI: 10.20533/ijmip.2042.4647.2018.0051
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Scrum for Product Innovation: A Longitudinal Embedded Case Study

Abstract: This article describes the tailored product innovation processes used in a partnership between Add Latent Ltd., an asset integrity and maintenance management consulting services provider in the energy sector and University of Salford. The challenge faced by the company is to make their inhouse expertise more readily available to a worldwide audience. A longitudinal embedded case study has been used to investigate how installable desktop software applications have been redesigned to create a new set of cloud ho… Show more

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Cited by 2 publications
(4 citation statements)
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“…A thematic analysis approach was employed to interpret the data (Attride-Stirling, 2001). Following Bass et al (2018), interview and focus group data and each study's documentation were repeatedly read before assigning codes. To reduce error and ambiguity, the codes were reread and grouped into themes.…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…A thematic analysis approach was employed to interpret the data (Attride-Stirling, 2001). Following Bass et al (2018), interview and focus group data and each study's documentation were repeatedly read before assigning codes. To reduce error and ambiguity, the codes were reread and grouped into themes.…”
Section: Discussionmentioning
confidence: 99%
“…Research design : To develop the theory of CE development, this paper employs a longitudinal embedded case design (Yin, 2017) that has been used for businesses by many scholars, such as Beverland and Lockshin's (2003) study of customers' desired value change within the business-to-business market and Bass et al 's (2018) study of product innovation. Four studies were conducted since the 2013 announcement of the Krabi Declaration to provide holistic, rich, and in-depth data on the progress of the CE.…”
Section: The Research Methodsmentioning
confidence: 99%
“…The dynamic nature of the software industry has forced provider firms to become more adaptable and agile in regard to designing solutions for evolving customer needs, similar to the requirements of IBS. Since the early 1990s, the software development industry has created a number of agile project management methodologies, all based on close customer collaboration, and frequent engagement, with rapid product iterations and constant feedback [6,7,12,[19][20][21].…”
Section: Literature Reviewmentioning
confidence: 99%
“…Other researchers take the business model and process perspective and emphasize the importance of longitudinal customer relationship processes in developing integrated solutions [15,21]. From this perspective, the strategic importance of the client to the firm is of the highest relevance, and efforts to develop unique services and solutions should be focused on matching their needs.…”
Section: Integrated Business Solutions Definedmentioning
confidence: 99%