Small-scale broiler production in rural West Africa faces significant challenges that impact its sustainability and economic viability. The primary obstacles include limited market access, insufficient financial support, inadequate technical expertise and equipment, and high climatic variability. These issues are exacerbated by climate change, which threatens to increase average temperatures by 2 to 6°C, further affecting broiler production. The economic and environmental challenges are compounded by high feed costs, diseases, and expensive day-old chicks, all of which reduce productivity and profitability. To address these challenges, it is crucial to improve productivity and resilience through sustainable practices, better market access, and financial support. Breeding programs should focus on improving the genetic potential of local breeds while maintaining their adaptation to tropical climates. The introduction of high-performance hybrid broilers, though beneficial, requires careful management to avoid issues like thermal stress. Financial constraints also hinder the growth of small-scale broiler farms, limiting their ability to invest in necessary inputs and technologies. Innovative solutions like the use of renewable energy sources and improved ICTs can help overcome these limitations. By addressing these challenges holistically, small-scale broiler production in West Africa can become more robust, contributing to food security and economic development in the region.