Risk and Uncertainty in Travel Decision-Making: Tourist and Destination Perspective

Karl, Marion

doi:10.1177/0047287516678337

Cited by 227 publications

(191 citation statements)

References 58 publications

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“…Individual risk tolerance is an important factor to consider when tourists make purchase decisions on travel destinations (Karl 2018;Pitt, Eriksson, and Plangger 2019), particularly online where such decisions are associated with high levels of perceived risk (Lin, Jones, and Westwood 2009). Individuals vary with regards to the risk they may tolerate, and risk aversion is commonly employed as an individual difference variable that captures attitude towards risk (Baz et al 1999).…”

Section: Individual Differences: Risk Aversionmentioning

confidence: 99%

The Role of Photograph Aesthetics on Online Review Sites: Effects of Management- versus Traveler-Generated Photos on Tourists’ Decision Making

Marder

Erz

Angell

et al. 2019

Journal of Travel Research

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AcknowledgmentsWe wholeheartedly thank Catherine Hedler for her expert wizardry in assisting with the development of our controlled stimuli in Photoshop. Furthermore, we would like to thank Elena Osadchaya, whose complaint about guest photographs detracting from the appeal of hotels helped spark the underlying idea of this research.Tourists searching for information about destinations on online review sites are concurrently exposed to two different photograph aesthetics, professional (produced by destination managers) and amateur (generated by travelers). While the former is glossy and sharp, the latter is often grainy and overexposed. Although aesthetics are important factors in tourist decision-making, the effects of the exposure to both types of photo aesthetics remain largely unexamined. This research investigates how both types of aesthetics, either singularly or in combination, affect a destination's visual appeal and tourists' booking intentions through four controlled experiments (N = 1282). Our results show that despite the 'messy' beauty in amateur aesthetics, photos with professional aesthetics make a depicted destination appear more visually appealing, ultimately driving booking intentions. However, the negative effects of amateur aesthetics are mitigated when (i) viewed by risk-averse tourists, (ii) presented alongside positive reviews, and (iii) accompanied by a greater number of professional photos.

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Section: Individual Differences: Risk Aversionmentioning

confidence: 99%

The Role of Photograph Aesthetics on Online Review Sites: Effects of Management- versus Traveler-Generated Photos on Tourists’ Decision Making

Marder

Erz

Angell

et al. 2019

Journal of Travel Research

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“…In the area of tourists' holiday decision-making, there is agreement that perceived risk can cause tourists to change their minds when choosing a destination in which to spend their holidays. In cases where the perceived situation is considered unacceptable or undesirable, a modification of the previously planned actions may be carried out [26]. This general framework is not directly applicable to our study, since it is only interested in determining how tourists behave once they have already reached their destination in regard to mobile phone use risk perception, and not as a factor in the holiday destination decision-making process.…”

Section: The Use Of Mobile Devices and The Perception Of Risk Among Tmentioning

confidence: 99%

Tourists’ Risk Perception and the Use of Mobile Devices in Beach Tourism Destinations

et al. 2018

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Abstract:The perceived risk of tourists' use of smartphones is a key issue in shaping the tourist experience in terms of sustainability, as it can affect the behaviour of tourists and influence their satisfaction with that experience. However, little empirical research exists on the relationship between tourists' risk perception and the perceived value of mobile device usage. This paper measures the association between tourists' perceived risk of mobile device usage and several variables that demonstrate the perceived usefulness of mobile devices: utility, hedonic value and future intention of use. A survey on tourists' use of smartphones was conducted in 2016 and, by means of a cluster analysis, four groups of tourists were identified with significant differences in their perception of the risk and use value of smartphones. Differences between tourists suggest that a single digital tourist profile does not exist and that tourism destinations and smart tourism DMOs (destination marketing organisations) should include risk perception in their management agenda. This will allow them to achieve a better understanding of tourist behaviour and to adapt the commercialisation of tourism products and services to a wide range of tourism needs. In addition, four regression models were applied to measure the association between the risk and perceived usefulness of mobile devices. On the one hand, dependence on mobile devices was associated positively with the perceived usefulness of mobile devices. On the other hand, the tourists surveyed saw privacy risk as having a major negative impact on the tourist experience, although it did not affect their perceived utility value and future use of mobile devices. Smart tourism destination managers should bear in mind that privacy risk issues related to the use of mobile devices must be integrated into an ethical perspective when marketing a destination.

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“…In particular, central Jilin, the northern part of Heilongjiang and the Tianshan Mountains in Urumqi, which are regions with abundant resources for ice-snow tourism, are considered suitable for industry development. Economic development in these regions is stable, which is in compliance with the national development strategy, and the ice-snow tourism industry has a high potential for development [31,32]. …”

Section: Industry Potential Indexmentioning

confidence: 95%

The Spatial Differentiation of the Suitability of Ice-Snow Tourist Destinations Based on a Comprehensive Evaluation Model in China

Yang

Sun

et al. 2017

Sustainability

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Ice, snow, and rime are wonders of the cold season in an alpine climate zone and climate landscape. With its pure, spectacular, and magical features, these regions attract numerous tourists. Ice and snow landscapes can provide not only visually-stimulating experiences for people, but also opportunities for outdoor play and movement. In China, ice and snow tourism is a new type of recreation; however, the establishment of snow and ice in relation to the suitability of the surrounding has not been clearly expressed. Based on multi-source data, such as tourism, weather, and traffic data, this paper employs the Delphi-analytic hierarchy process (AHP) evaluation method and a spatial analysis method to study the spatial differences of snow and ice tourism suitability in China. China's ice and snow tourism is located in the latitude from 35 • N to 53.33 • N and latitude 41.5 • N to 45 • N and longitude 82 • E to 90 • E, with the main focus on latitude and terrain factors. A poor fit is concentrated at latitude 20.45 • N to 35 • N and longitude 100 • E to 122 • E; the difference is that the latitude is low and affected by the Japanese warm current. The analysis of the suitability of ice and snow tourism can be employed as a reference for the development of ice and snow tourism.

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Risk and Uncertainty in Travel Decision-Making: Tourist and Destination Perspective

Cited by 227 publications

References 58 publications

The Role of Photograph Aesthetics on Online Review Sites: Effects of Management- versus Traveler-Generated Photos on Tourists’ Decision Making

The Role of Photograph Aesthetics on Online Review Sites: Effects of Management- versus Traveler-Generated Photos on Tourists’ Decision Making

Tourists’ Risk Perception and the Use of Mobile Devices in Beach Tourism Destinations

The Spatial Differentiation of the Suitability of Ice-Snow Tourist Destinations Based on a Comprehensive Evaluation Model in China

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