“…Steve Macek (2006) has distinguished between two forms of digital media studies: 1) analyses "typically informed by Marxism, materialist feminism, radical political economy, critical sociology, and social movement theory", 2) "postmodernist and poststructuralist media scholarship" (Macek 2006. The first approach is certainly "vastly superior to the other" (Macek 2006(Macek , 1038; see also the analyses in Artz, Macek and Cloud 2006).…”