“…However, without testing the robustness for the emerging markets, it is hard to agree with the above notion's universality. The emerging markets have less developed stock markets which have low liquidity and less industrialisation and higher transaction costs with high growth potential and more open for economic liberalisation (Bekaert, Harvey and Lundblad, 2007).Also, differential behaviours of stakeholders in the emerging markets require diverse measures to deal with market information (Reddy, Qamar and Rao, 2019).The motivation of the study lies in the seminal work of contrarian investing (Lakonishok, Shleifer and Vishny, 1994). In this paper, the authors argued "value stocks would be fundamentally riskier than glamour stocks if, firstly, they underperformed glamour stocks in some states of the world, and secondly, these are on an average in "bad" states, in which the marginal utility of wealth is high, making value stocks unattractive to risk-averse investors."…”