The purpose of the chapter is to present the concept of intellectual capital in knowledge intensive organisations -public universities. Recently, public universities have been increasingly undertaken intellectual capital management activities in order to face environmental pressures such as shortage of funds, students deficiency, and challenges connected with the globalisation of educational market. What is more, they ceased to be regarded only as centres of education and research, but also as entities which cooperate with business and other stakeholders in order to commercialise the research results.The chapter draws attention to the New Public Management influence on intellectual capital management, its advantages and strains. It also discusses the universities' intellectual capital structure (human, structural (internal) and relational) and its' measurement methods, such as the Austrian Wissenbilanz, the Observatory of European Universities ICU Report, and the
Intellectual Capital Maturity Model (ICMM).The intellectual capital is a prominent source of university's competitive advantage. The chapter presents the main sources of this advantage, as well as describes the way the university intellectual capital can be linked with its market value. It discusses the knowledge commercialisation process which generates intellectual capital in a university, providing it with not only scientific and educational value but also market value. In the chapter, the benefits of collaboration between universities and industry are presented. The universities-industry collaboration offers researchers the possibility to enhance the value of their intellectual capital by monetary or contextual research support, which contributes to their higher scholarly productivity. As for students, it allows them to gain work practice, learn to apply theoretical learnings in practice and assess business needs. Apart from motivation from the government and benefits for the both sides, there are also some barriers to successful collaboration between universities and industry, which are also discussed in the chapter. processes of its' creation and commercialization. They also refer to the third stage of intellectual capital research, which concentrates on how its measurement and reporting is used for the management purposes on various levels (?).