Resource allocation in cellular networks based on marketing preferences

Abstract

As the usage of cellular phones increases wireless subscribers demand many advanced networking capabilities, especially multimedia applications with very high Quality of Service (QoS) requirements. The limited availability of radio spectrum enforces Mobile Network Operators (MNOs) to have efficient resource management strategies. The goal is to offer services that satisfy the QoS requirements of individual users while achieving an efficient utilization of network resources. This paper considers a resource allocation strategy for cellular networks to be applied during call initiation, handoff and allocation of mobile base stations. Long-term customer retention becomes a major challenge for MNOs due to severe competition in the telecommunications industry. Therefore the MNOs need to understand the customer demographics as well as the customer spending behavior in telecommunications market. Our proposed model combines the information about the customer demographics and usage behavior once the call is initiated. Our hypothesis is that using customer information together with call information yields an efficient customer-oriented resource management strategy. We have performed simulations with different real-life scenarios. Our results show that our proposed model performs better in terms of revenue increase when compared to the First-Come First-Serve based approach.

Optimizing MPBSM Resource Allocation Based on Revenue Management: A China Mobile Sichuan Case

“…Thus far, many studies have used pricing as a means of regulating network resources to solve problems such as congestion [9][10][11]. Existing research on resource allocation mainly focuses on wireless network resource allocation [12][13][14][15][16]. None of the aforementioned studies involve resource allocation for MPBSM.…”

Economic Modeling of Radio Resource Management: A Novel Metaheuristic Approach

“…Finally, a fourth approach include an economic analysis to the solution of the problem of operating communication networks, assessing the sustainability of the model, the charge policy and its capacity of generating revenue. This point of view is adopted, for example, by [1], [4] and partially by [9].…”

Mobility and QoS-Aware Service Management for Cellular Networks

“…Also, the authors of (Kastro et al, 2010) proposed a model combining the information about the customer demographics and usage behavior together with call information, yielding to a customer-oriented resource management strategy for cellular networks to be applied during call initiation, handoff and allocation of mobile base stations. Although the model addressed well customer satisfaction within the studied cell, it did not consider interference to other cells.…”