An area-wide pink bollworm eradication program, involving growers and state and federal cooperators, has been proposed by the National Cotton Council's Pink Bollworm Action Committee. The program's objective is to eradicate the pink bollworm (PBW) from the infested areas of the U.S., essentially the southwestern portion of the Cotton Belt.Through the coordinated efforts of cotton producer communities, and federal, state, and local entities in the U.S. and Mexico, the plan is to implement the eradication program in three phases. The operational elements of the program include: 1) mapping to identify cotton field locations, acreage, and genotypes; 2) detection by trapping and visual inspection; and 3) control using cultural practices, mating disruption with pheromone, Bt transgenic cotton, sterile moth releases, and minimal insecticide applications.This report provides a summary of the strategic plan and the operational aspects of the PBW eradication program.