Research on the possibility of improving energy efficiency in the hospitality industry

Abstract

In the structure of commercial real estate, hotel infrastructure facilities occupy a special position due to their dependence on related industries: tourism, both international and domestic, entertainment industry, event organization, business environment development, etc. Also, this industry is most affected by external factors: legal, political, economic, infrastructural, communication, cultural. Trends in the introduction of energy-efficient technologies in the processes of operation and maintenance of real estate objects of the hospitality industry allow to increase their competitiveness and increase the number of transactions. The leaders in the number of investment transactions in the hotel real estate segment for 2022 are traditionally Moscow and St. Petersburg, but the development of domestic tourism gives impetus to increased investment activity in other regions of the Russian Federation. The purpose of the study is to identify the impact of the energy efficiency level on the competitiveness of hotel real estate. Research objectives: analysis of trends in the hotel real estate market, determination of indicators of competitiveness of hotel facilities depending on the type of accommodation, consumer requests and the level of energy efficiency, calculation of the integral indicator of competitiveness of hotel real estate. Research methods: comparison, analysis and synthesis, generalization, expert evaluation method. As a result of the study, the key factors of the competitiveness of hotel facilities are identified and the methodology for calculating the integral indicator of competitiveness is given.