Abstract:Bilibili was established on June 26, 2009 as a video-sharing website. Competitors include Station A and other video software. "Brand Bank" and the user value it creates bring it high-quality user resources, sales channels and game operation reputation. Bilibili provides users with differentiated content and services, and implements a differentiation strategy. In different aspects, its competitive advantages are unique. It has a wide range of businesses, making use of boutique IP and clusters, as well as ACG in… Show more
Set email alert for when this publication receives citations?
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.