Research on the Creation and Innovation of Graphic Design Driven by Artificial Intelligence

Abstract

The development and progress of human beings is a process of constantly developing new tools and products. Now graphic design has developed into an essential and basic art form. This paper points out the role of Artificial Intelligence (AI) in graphic design, and considers it from three aspects: changing design methods and thinking, broadening new design fields, and artificial intelligence and design to create a new life. For the development trend of graphic design, the strategies of strengthening the diversification of professional knowledge, integrating science and technology and developing innovative consciousness are given. In the design creativity evaluation experiment, experts grade the entries of the contestants and evaluate their creativity. The score can be determined according to the uniqueness, foresight and creativity of the design. Among the creative scores, the highest score is 95, and the lowest score is 65. This paper is helpful to promote the innovative development of graphic design creation.