Research on the Annual Reading Report of Academic Libraries Based on Personas

Abstract

This paper expounds relevant theoretical research on personas and the advantages of the annual reading report of academic college library based on personas, and expounds the construction of personas in detail from four aspects: data collection, behavior modeling, construction personas and visual presentation. The annual reading report of the academic college library with personas digs in depth all kinds of reading data in the library, constructs personas model by using a set of tags, objectively understands the reader's reading tendency, and facilitates librarians to carry out accurate reading promotion services.

Information Design for Personas in Four Professional Domains of User Experience Design, Healthcare, Market Research, and Social Media Strategy

“…(b) Persona profile of users of a library database [14]. For example, both personal profiles in Figures 2a and 2b categorize specific details regarding the current use of and needs with regards to online library services, which directly align with the authors' interest in how to improve the university library portal for its users [14,47]. Information regarding the persona's current library subscriptions, and devices used to access these subscriptions, are represented graphically to enrich UX designers' understanding of user activity.…”