“…402. ) HCV was often understood relative to HIV; a product of joint testing procedures, a bias towards HIV services in practice, the relative trivialisation in comparison to HIV by others (including health professionals) and the social dominance of popular HIV discourse since the 1980's Harris, 2009a;Khaw et al, 2007;Munoz-Plaza et al, 2010;Rhodes et al, 2004). Studies that described the trivialisation of a positive HCV diagnosis, relating both to those delivering and those receiving the diagnosis (Roy et al, 2007;Copeland, 2004;Carrier et al, 2005;Cullen et al, 2005), noted that this trivialisation tended to be relative and in comparison to a HIV diagnosis.…”