2008
DOI: 10.1111/j.1468-0432.2008.00398.x
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Reprogramming Femininity? The Construction of Gender Identities in the Israeli Hi‐tech Industry between Global and Local Gender Orders

Abstract: Based on the study of gender identities in the Israeli hi-tech sector, this article sets out to explore the doing of gender in a context comprised of two cultural repertoires characterized by divergent and contradictory fundamental assumptions: the new masculine transnational economy and pronatalist Israeli society. The article demonstrates how, by manoeuvering and moving between these global and local cultural repertoires, privileged Israeli hi-tech women enact and construct a 'new femininity' that simultaneo… Show more

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Cited by 51 publications
(42 citation statements)
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References 23 publications
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“…In comparison, approximately 40% of the women in the top percentile of wage earners in the United States do not have children (Hewlett, 2002). Given the high cultural value of bearing children and Israeli women's aspirations for advancement, social norms and practical arrangements support the combination of managerial careers and mothering (Frenkel, 2008). However, although these arrangements, in Israel and other countries with family-friendly policies, may allow mothers to hold leadership positions, they may also bring disadvantage.…”
Section: Work-family Issuesmentioning
confidence: 98%
“…In comparison, approximately 40% of the women in the top percentile of wage earners in the United States do not have children (Hewlett, 2002). Given the high cultural value of bearing children and Israeli women's aspirations for advancement, social norms and practical arrangements support the combination of managerial careers and mothering (Frenkel, 2008). However, although these arrangements, in Israel and other countries with family-friendly policies, may allow mothers to hold leadership positions, they may also bring disadvantage.…”
Section: Work-family Issuesmentioning
confidence: 98%
“…The Israeli high-tech industry constitutes an intriguing study arena of this issue, because according to Frenkel (2008) this context is comprised of two cultural repertoires characterized by divergent and contradictory fundamental assumptions: on one hand, the Israeli society, which is familycentered (e.g., Harpaz, 1990), and on the other hand, the high-tech industry, which is considered by some authors (e.g., acker, 2004;Copper, 2000) as a masculine environment in which women are welcome as long as they perform as surrogate men by working long hours and playing down their care-giving activities.…”
Section: The Israeli High-tech Industry As a Bicultural Contextmentioning
confidence: 99%
“…For professional and managerial women, the birth of a first child is often followed by a struggle to maintain a sense of self as professional while striving to be a "good mother" (P. M. Buzzanell & Liu, 2005;Frenkel, 2008;Millward, 2006). For example, Buzzanell and Liu (2005) interviewed 15 women of varying occupational status about their experiences with workplace pregnancy and returning to work post-maternity leave.…”
Section: Identity Work At Key Transitionsmentioning
confidence: 99%
“…Stories of coming to terms with backlash in the form of demotion or denial of promotion led Buzzanell and Liu to conclude, "the gendered social order undermines women's identity work to construct themselves as normal workers who just happen to be pregnant and, later, mothers" (2005, p.18). In an investigation of gender-identity construction in the Israeli context in which middle-class women are expected to pursue high-profile careers while simultaneously upholding traditional family values, Frenkel (2008) discovered that women professionals craft masculine, "ideal worker" preparenthood identities that are defied by the birth of a child: "these 'surrogate men' start categorizing themselves as 'feminine' and reconstruct normative femininity in a new way" (2008, p. 359). While this context is perhaps extreme, the notion of the "ideal worker" in the developed world continues to be imbued with masculine traits (Bailyn, 2006;Rappoport et al, 2002), leaving professional and managerial women to make sense of who they have become as workers and mothers.…”
Section: Identity Work At Key Transitionsmentioning
confidence: 99%