Photoluminescence and Raman results for single crystals of KCl doped with KAu(CN) 2 with different Au content are presented and compared with results for pure KAu(CN) 2 crystals. Photoluminescence spectra of the doped crystals show three major UV-vis bands that can be resolved by varying the excitation wavelength. Spectroscopic and computational evidence suggests the formation of Au-Au bonded excimers and exciplexes in this doped system. The excimer/exciplex luminescence bands can be tuned in a given crystal by siteselective excitation and their relative intensities tuned by varying the dopant concentration. Microsecond lifetimes were observed for the various luminescence bands, suggesting Au-centered phosphorescent emissions. Raman spectral analysis was used successfully to correlate with the luminescence bands observed in pure and doped crystals of