“…1 Cognitive feelings. Similar to affective feelings, cognitive feelings of ease-of-retrieval have been shown to influence a wide variety of judgments, such as frequency estimates (e.g., Greifeneder & Bless, 2008;Tversky & Kahneman, 1973), assertiveness judgments (e.g., Schwarz et al, 1991), attitudes toward political issues (e.g., Greifeneder & Bless, 2007;Ruder & Bless, 2003), health-related judgments (e.g., Raghubir & Menon, 1998), and product evaluations (e.g., Wänke, Bohner, & Jurkowitsch, 1997). Although this is only a short list (for reviews, see Schwarz, 2004;Schwarz & Clore, 2007), it clearly shows that judgments can be influenced by such cognitive feelings.…”