We use data from 1,755 college students to explore regional differences in adolescent gender norms. Students attending four Northern universities and three Southern universities during the 1997-1998 academic year provided information on the ways that adolescents in their high schools had gained prestige with peers. The analyses revealed significant gender differences on fourteen of the fifteen most common avenues to prestige. Leading avenues to prestige for boys--sports, grades, and intelligence---did not vary by region. Leading avenues to prestige for gifts--physical attractiveness, grades, and intelligence--also did not vary by region. However, consistent with the stronger emphasis on traditional moral views generally found in the South than the North, regional differences were found for several other avenues to prestige.During the past two decades, there has been substantial interest in gender-role attitudes and behaviors among adolescents (cf. Williams and White, 1983; Eder, J. Jill Suitor is Professor of Sociology at Louisiana State University. Her work focuses on the effects of status transitions on intergenerational relations, social support networks, and marital quality. In collaboration with Karl Pillemer, she is currently studying caregivers' social networks during bereavement, and relations between caregivers and nursing home staff.Rebecca S.