Modern scientific psychology, by virtue of its origin, theoretical contributions, overall research production, and influence in the global context, is predominantly a Euro American discipline that has been exported as the universal model for understanding and promoting human psychological functioning. There is now growing acceptance of its conceptualization as a culturally bound discipline (i.e., grounded in a singular cultural/tradition), the validity of decades of criticisms about its limited application in the global context and calls for a culturally relevant science (