Redefining Audience Participation: The Immersive Interaction in “Wolf and Spices VR” and the Enlightenment of Journalism and Communication

Abstract

In this article, we examine the impact of immersive interactions in "wolf and spice VR" on audience engagement and their impact on messaging. We delve into the immersive interactive elements of film and explore their potential applications in messaging to increase audience engagement and emotion resonance. Immersive interactions and virtual reality technologies serve as innovative information and communication tools that provide viewers with more immersive experiences and increase their participation and attention. The article examines the evolution of audience engagement theory, from the influence of traditional media to the empowerment of digital technology and new media, with a focus on interactive entertainment and audience autonomy, and discusses the application specification of immersive interaction in the practice of information communication, highlighting the potential of immersive Experiences aimed at increasing public participation and attention to reporting. "Wolf and Spice VR" focuses on environment design, character interaction, visual effects, tactile feedback, interactive storytelling, social interaction and other aspects have been developed to strengthen the educational role of immersive interaction in journalism and communication. Finally, the challenges and opportunities of immersive interactive experiences are discussed, highlighting the need for quality content creation, technological advances and audience acceptance creation.