Recruitment problems and the shortage of junior corporate farm managers in Germany: the role of gender-specific assessments and life aspirations

Lehberger, Mira; Hirschauer, Norbert

doi:10.1007/s10460-015-9637-4

Cited by 14 publications

(9 citation statements)

References 21 publications

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“…e.g. Vermeir and Verbeke, 2008; Lehberger and Hirschauer, 2015), were used to analyse the relationship among different factors and the intention to carry out a specific action. To estimate the influence of various considerations of the intention to buy food from farm shops, we used a complex cognitive framework, closely depicting TPB.…”

Section: Methodsmentioning

confidence: 99%

Who are the farm shop buyers? A case study in Naumburg, Germany

Bavorová

Traikova

Doms

2018

BFJ

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Purpose The purpose of this paper is to examine the factors that influence consumers’ shopping behaviour from farm shops. Design/methodology/approach The study is based on the theory of planned behaviour (TPB). Data were gathered in 2015 and 2016 via a quantitative written survey of 135 pedestrians in a structured questionnaire in Naumburg, East Germany. The authors use the variance-based, partial least squares subfamily of structural equation models for the analysis, allowing the authors to investigate the causes of the formation of attitudes, social norms and perceived behavioural control (PBC) related to buying from farm shops. Findings Seen through the TPB prism, the most powerful explanatory construct in the model is PBC. This is followed by favourable attitudes towards buying at the farm gate. Interestingly, the injunctive norms construct is not significant, while the descriptive norms construct is. This means that the observed behaviour of relevant peers is more strongly linked to buying at the farm gate than what significant others want respondents to do. Originality/value Farm shops are one of the innovative distribution channels used by farmers to sell regional products directly to consumers. Studies that analyse the factors that have an effect on consumer behaviour when buying food from farm shops are very scarce. This paper fills this gap and the findings have implications for communications to consumers and labelling.

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Section: Methodsmentioning

confidence: 99%

Who are the farm shop buyers? A case study in Naumburg, Germany

Bavorová

Traikova

Doms

2018

BFJ

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“…The estimated structural model for the TPB explained 69.4% of the variance for intention and 59.4% of the variance in behavior to construct pig housing for the improvement of animal welfare. A comparison with other studies showed that when applying TPB to agricultural science questions, coefficients of determination of 50% relevant for assessment [ 38 , 44 , 68 , 69 ].…”

Section: Resultsmentioning

confidence: 99%

“…Subjective norm is determined by normative beliefs of the expectations of people who are important to the respondents [ 31 ]. For example, do farmers believe that their colleagues or families expect them to construct pig housing to improve FAW and does that belief motivate the farmers to comply with those people [ 42 , 43 , 44 ]?…”

Section: Conceptual Frameworkmentioning

confidence: 99%

Understanding German Pig Farmers’ Intentions to Design and Construct Pig Housing for the Improvement of Animal Welfare

Winkel

Meyer-Höfer

Heise

2020

Animals

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Improving farm animal welfare requires modifications to the behavior of many stakeholders. Investments in more animal-friendly barns to improve animal welfare have already been made by some farmers. However, more farmers must be persuaded to modernize their barns. The marketing of animal-friendly products is the responsibility of retailers, and consumers have to purchase these products. Currently, little is known about what (and how) underlying psychological factors influence a farmer’s intention to construct pig housing to improve farm animal welfare. Pig farmers in Germany were questioned via an online questionnaire in May 2020 (n = 424). Based on the Theory of Planned Behavior (TPB), partial least squares path modeling was used. The constructs: attitude, subjective norm, direct and indirect experience associated with the construction of pig housing substantially influenced the farmers’ behaviors. As expected, the impact of perceived behavioral control on intention was negative but was also very low and only slightly significant. Contrary to expectations, the perceived behavioral control had no significant influence on farmers’ behaviors. Pig farmers who have already rebuilt their pigs’ housing should be motivated to share their experiences to influence their colleagues’ intentions to construct. Our results will encourage policy makers to consider the important role of the different psychological and intrinsic factors influencing pig farmers. Thus, the sustainability of pig farming can be improved by giving politicians a better understanding of farmers´ behaviors.

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“…These two significant downward trends may be related to the social norm of gender division and changing rural labor policies. In mainstream society, men are always regarded as family breadwinners, while women are less involved in production [42][43][44]. Influenced by this idea, during the early days of China's opening-up policy, it was primarily men who left rural areas to participate in non-agricultural industries [45,46], while the women who remained in the rural areas were forced to take on agricultural production responsibilities, improving their agricultural skills in the process [47,48].…”

Section: Agricultural Skills Of Ryfsmentioning

confidence: 99%

How Are Rural Youths’ Agricultural Skills? Empirical Results and Implications in Southwest China

Zhu

Wang

et al. 2021

Agriculture

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Global agriculture is facing an aging workforce and successor crisis, while the degradation of rural youths’ agricultural skills, which is indeed a concrete manifestation of young agricultural labor loss, has received little attention. Based on data from 1902 questionnaires in rural Southwest China, this study draws on a qualitative and quantitative analysis of the degradation of their skills to deepen the insights into the relationship between rural youth and agriculture. We found that rural youth have much lower agricultural skills than rural middle-aged and elderly residents, and their agricultural skills vary depending on gender, age, and occupation. Rural young non-agricultural workers’ large proportion among rural youth and low skills are the main sources of the reduction in rural youths’ skills. According to ordered logistic regression analysis, rural young non-agricultural workers who are older, have less education per person in their household, and have a larger cultivated land size have higher skills. As for rural students, 65.44% of the rural students have no skills, age and family’s agricultural income are significant positive influencing factors of their agricultural skills, and female youth have higher agricultural skills. The results provide references for policymakers to formulate targeted policies to cultivate rural young agricultural successors.

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Recruitment problems and the shortage of junior corporate farm managers in Germany: the role of gender-specific assessments and life aspirations

Cited by 14 publications

References 21 publications

Who are the farm shop buyers? A case study in Naumburg, Germany

Who are the farm shop buyers? A case study in Naumburg, Germany

Understanding German Pig Farmers’ Intentions to Design and Construct Pig Housing for the Improvement of Animal Welfare

How Are Rural Youths’ Agricultural Skills? Empirical Results and Implications in Southwest China

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