Successful entrepreneurs are passionate, innovative risk assessors whose actions are informed by accurate intuitions about future business opportunities. Often this intuitive foreknowledge involves perception of implicit information about nonlocal objects and/or events by the body's psychophysiological systems. A large body of experimental evidence has documented intuitive foreknowledge as a scientific fact, and recent studies using electrophysiological measures of autonomic nervous system activity have shown that such nonlocal intuition is related to the degree of emotional significance of the future event. A recent pilot study has found compelling evidence of intuitive foreknowledge in repeat entrepreneurs. Drawing on these findings and the principles of quantum holography, I develop a theory of nonlocal intuition. The theory explains how passionate attention directed to the object of interest (such as a potential future business opportunity) attunes the body's psychophysiological systems to a domain of quantum-holographic information, which contains implicit information about the object's future. The body's perception of this information is experienced by the entrepreneur as an intuition.Biographical notes: A New Zealander and a social scientist, Dr. Bradley has been pioneering for more than 35 years in research dealing with the multidisciplinary application of physics, information science, neuropsychology, psychophysiology and sociology to understand fundamental multilevel processes of communication and social system function. His research has included studies on charismatic and entrepreneurial systems, experts and novices, communication and holographic social organisation, psychophysiological experiments on intuition, a quantum-holographic theory of Passionate attention and the psychophysiology of entrepreneurial intuition 325 intuition and nonlocal agency, and most recently work on the interactional signature of social groups. A graduate of the Victoria University of Wellington, he completed his doctoral studies in sociology at Columbia University, and pursued postdoctoral studies in neuropsychology and cognitive science at Stanford University. He has published six research monographs, a book, and