This chapter titled ‘Engaging learners through a flipped classroom approach’ will cover how a flipped classroom approach was developed, the authentic and contextualized framework adopted and tested, the learning aspects, elements and logistics involved in having this approach executed. This includes presentation of insights, analysis and discussions of evidence-based results on various aspects, say for example, effectiveness, efficacy of the approaches adopted, self-reports from students’ perspectives and experiences as learners, the different aspects of learning outcomes it focuses on and why using such a learning approach is more appropriate in preparing them for the industry or corporate world. In this chapter, the rationale and effectiveness as well as the pragmatic challenges in adopting such a learning design will be covered. Survey and interview findings will be shared to show evidence-based reflections on the claims made. Experiences and contextualized issues will be shared so that it could be seen how the findings could be extended beyond the sample group and applicable to varying learning cultures.