2021
DOI: 10.46429/jaupr.v74i3.6655
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Pumpkin (Cucurbita moschata) breeding priorities based on a survey among Puerto Rican consumers

Abstract: A sample survey of consumer preferences was conducted in order to determine what characteristics should be given highest priority in a pumpkin (Cucurbita moschata) breeding program for Puerto Rico. A total of 527 people from all regions of the island participated in the survey. Very few preference differences were found due to regions, age groups, sex, or frequency of consumption. Pulp color was the most important characteristic considered when purchasing pumpkin. Most participants preferred an orange-yellow i… Show more

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Cited by 4 publications
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“…Flesh color is an important attribute for the Puerto Rican consumer (Carbonell et al, 1990). 'Verde Luz' has an attractive flesh color, somewhat more orange than 'Soler' as indicated by its lower average hue angle (Table 2).…”
Section: Fruit Qualitymentioning
confidence: 99%
“…Flesh color is an important attribute for the Puerto Rican consumer (Carbonell et al, 1990). 'Verde Luz' has an attractive flesh color, somewhat more orange than 'Soler' as indicated by its lower average hue angle (Table 2).…”
Section: Fruit Qualitymentioning
confidence: 99%
“…Other components of consumer preference in pumpkins and winter squash include external and internal fruit colors (Schales and Isenberg, 1963;Murphy et al, 1966;Carbonell et al, 1990). There are many market types of pumpkins and winter squash having differing desired external color and color patterns (Ferriol and Pico, 2008).…”
Section: Quality Of Fruits At Harvestmentioning
confidence: 99%
“…For pumpkins and winter squash almost everywhere, intense color of the fruit flesh is highly desired by consumers (Carbonell et al, 1990;Nerson, 1995;Ferriol and Pico, 2008;Obrero et al, 2013). The fruits harvested from the trellised plants had a significantly more intense orange-yellow fruit-flesh color, measured in a* and b* values, than those harvested from the ground-grown plants (Table 3).…”
Section: Quality Of Fruits At Harvestmentioning
confidence: 99%