Proposal of an Innovative Business Model for Customized Production in Healthcare

Abstract

The growth of aging population in developed countries necessitates a better performance of the healthcare system in order to improve the healthy life expectancy of elderly people. Such a progress can be achieved both through improved services and medical products. Accordingly, providing patients with customized medical devices that are designed and produced based on individual requirements of each patient can be seen as a proper solution. In this regard, the emerging manufacturing technologies such an additive manufacturing not only facilitate customized production in healthcare sector, but also can change the role of the hospital from a solely user to a producer. However, successful pursuit of such strategy requires implementation of a new business model as a supporting tool. This paper aims at proposing an innovative business model to support hospitals for customized production in healthcare.

Development of a PSS-oriented Business Model for Customized Production in Healthcare

“…However, in order to align the model with the product-service system context, the structure has been slightly modified. The final business model structure is built by focusing on six main attributes as the building blocks of the business model namely, location, operational personnel, equipment ownership, maintenance, payment modes, and target segment [24]. Currently, the hospitals are only considered as the customer of medical production companies.…”

The Relationship Learning and Knowledge Based View of Strategy

“…Clearly, hands-on encounter is very helpful; really therefore, as they can be familiar with acquire work. We have been looking at this sort of these days because experience Step-by-step is going to be eclipsing training propositional [18]. Positive, training is fantastic, however encounters exactly what specifies exactly what a person is able to accomplishing.…”