SummarySince bearing defects usually occur which threaten the stable operation of the machinery, bearing fault detection is of great importance. However, the bearing fault signals inevitably exhibit strong interference components due to the complex structures of the real equipment, which leads to difficulty in fault feature detection. To address the problem, a fault diagnosis method based on the ensemble average of enhanced generalized envelope spectrum (EAEGES) was constructed. First, to suppress the irrelevant components, the optimal analysis frequency band was determined based on the variable frequency band division criteria. Second, the optimal signal was divided into numerous sub‐signals, the EAEGES was established based on the principles of the generalized envelope spectrum to strengthen the capability in detecting bearing fault features, while the improved pulse extraction operator was utilized as the target. Finally, abundant fault information can be distinguished in the feature map acquired using the proposed technique. This technique shows high effectiveness in extracting the defect signatures of the rolling element bearing, which is demonstrated using the simulation and experimental signals and can be applied to real applications.