Abstract:This article examines ‘instaworthiness’ as a classificatory category in discourses of place-making. It engages in social-semiotic analyses of the selfies clicked at instaworthy cafes and pubs in Kolkata to highlight how the photographic performativity of selfie-taking reconfigures the notions of placemaking. It accounts for: how is an ‘instaworthy’ spot made and consumed? What ramifications does showcasing the self within these specific sites have upon perceptions of identity, both of the self and the space in… Show more
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