Probability Discounting in College Students’ Willingness to Isolate During COVID-19: Implications for Behavior Analysis and Public Health

Abstract

The present study was a preliminary analysis of college students’ willingness to self-isolate and socially isolate during the COVID-19 pandemic analyzed through a probability discounting framework. Researchers developed a pandemic likelihood discounting task where willingness to isolate from others was measured in days as a function of the perceived probability of the escalation of a virus to pandemic levels. Experiment 1 was conducted immediately prior to the World Health Organization (WHO) declaring COVID-19 a pandemic and results showed that participants were more willing to self-isolate when the perceived probability of reaching pandemic levels was high and when there was a guarantee that others in the community would do the same. Experiment 2 was conducted with a subset of participants from Experiment 1 with the same discounting task, and results showed that participants were more willing to self-isolate 2 months following the onset of the pandemic, supporting the view that willingness to isolate from others is a dynamic process. Finally, Experiment 3 evaluated willingness to socially distance and introduced a hypothetical timescale to evaluate common trends with the real-world temporal dynamics observed in Experiments 1 and 2. Results showed similar trends in the data, supporting the use of hypothetical scenarios within probability discounting tasks in future behavior analytic research related to public health.

How are protective behaviors against COVID-19 socially controlled?

“…Finally, valuation can change due to the discounting rate. Different studies have demonstrated that the discounting rate of pandemic consequences or money can predict adherence (Belisle et al, 2022;Camargo et al, 2021;Harman, 2021).…”