Privileged mobility: employment and experience at the Olympic Games

Abstract

This study examines narrative accounts which report experiences gained at the London 2012 Olympic Games. The authors were temporary migrants who were motivated to pursue work and leisure opportunities offered by the host city. An emic perspective reveals the meanings accorded to the experiences and a model is presented which describes patterns of mobility and social interaction within an environment shaped by Olympic symbolism and dominant media messages. The model indicates the relative importance of factors in different experiential zones located at event sites and throughout the host city.

Examining service quality and social impact perceptions of the 2016 Rio de Janeiro Olympic Games

“…Finally, complementary events quality is defined in the current study as the social and cultural events being delivered in the host city. These complementary events often allow to experience the city atmosphere and local culture (Brown et al, 2013) and should be considered when measuring service quality in sport mega-events because consumers spend a great amount of time outside the sport facilities in different service encounter types (Brown et al, 2013;Yoshida, 2017).…”