2022
DOI: 10.1007/s10668-022-02349-9
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Pricing and ordering decisions for the supply chain integrating of online and offline channels

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Cited by 3 publications
(1 citation statement)
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“…Wu et al (2021) pointed out that when the cost of online and offline operations is high at the same time, the promotion of low-carbon operations is effective. Guo et al (2022) discuss the online and offline costs and set the online cost to 0 and the offline cost to s , research shows that the impact of the O2O model on Brick-and-Mortar retailer’s profits depends on the distribution costs of online channels and the service costs of offline channels. The literature review in the second stream of research primarily investigates the impact of offline service costs on product pricing, with some studies considering both online and offline service costs.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Wu et al (2021) pointed out that when the cost of online and offline operations is high at the same time, the promotion of low-carbon operations is effective. Guo et al (2022) discuss the online and offline costs and set the online cost to 0 and the offline cost to s , research shows that the impact of the O2O model on Brick-and-Mortar retailer’s profits depends on the distribution costs of online channels and the service costs of offline channels. The literature review in the second stream of research primarily investigates the impact of offline service costs on product pricing, with some studies considering both online and offline service costs.…”
Section: Literature Reviewmentioning
confidence: 99%