Price leadership within a marketing channel: A cointegration study

Kuiper, W.E.; Meulenberg, M.T.G.

doi:10.1016/j.ijresmar.2003.06.003

Cited by 16 publications

(7 citation statements)

References 61 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Vertical coordination in food supply chains is critical to the success, proper functioning and sustainability of these supply chains (e.g. Boehlje et al , 1999; Wolf et al , 2001; Kuiper et al , 2003; Kuiper and Meulenberg, 2004). The actors in a vertically coordinated supply chains have roles to play to ensure the realizations of the benefits of such networks and/or partnerships.…”

Section: Theoretical Frameworkmentioning

confidence: 99%

The role of farmer organizations and networks in the rice supply chain in Thailand

Sathapatyanon

Kuwornu

Shivakoti

et al. 2018

JADEE

View full text Add to dashboard Cite

Purpose The purpose of this paper is to examine the development of rice supply chain in the context of the role of rice farmer organizations and cooperative networks in Thailand. Design/methodology/approach Primary data were solicited from the cooperatives and members of cooperatives for this study through questionnaire administration. The questionnaire containing a five-point Likert scale was posed to respondents to ascertain their problems before and after joining the network (for cooperative) and after joining the cooperative (for members). This study employed the independent two-sample student t-test (two-tailed) to test for significant difference in the means of scores regarding the problems of cooperatives before and after the cooperative network, and also to test for significant difference in the means of scores of the problems of members of the cooperatives before and after joining the cooperative. Findings The study revealed that key production and marketing problems such as increased transaction costs and market uncertainties confronting the cooperative organizations have been diminished as a result of the networks. Key problems of the members of the cooperatives such as exploitation and opportunistic behavior of traders to whom they sell their products have been reduced as a result of joining the cooperatives. Research limitations/implications This paper is not without caveat. The governance structures in relation to leadership, financial arrangements and bargaining power balance have not been analyzed in this study and these are avenues for further research. Originality/value To the best of the authors’ knowledge, this study is the first that examined the combined roles of farmer organizations and cooperative networks in developing the rice supply chain in Thailand.

show abstract

Section: Theoretical Frameworkmentioning

confidence: 99%

The role of farmer organizations and networks in the rice supply chain in Thailand

Sathapatyanon

Kuwornu

Shivakoti

et al. 2018

JADEE

View full text Add to dashboard Cite

show abstract

“…Because this study only accounts for published articles in reputed journals (Impact factor > 1), which has the Scopus index and does not acknowledge any industrial white paper, student's journals or unpublished online articles, the first application on 3PL in agri-pricing and supply chain came out in 2004 (Kuiper and Meulenberg, 2004). They developed a model for the optimal pricing decision of the two-stage problem between supplier–retailer chains and applied it in the vegetable supply chain.…”

Section: Literature Reviewmentioning

confidence: 99%

A resilient pricing and service quality level decision for fresh agri-product supply chain in post-COVID-19 era

Singh

2021

IJLM

View full text Add to dashboard Cite

PurposeThis paper investigates how the channel leadership strategies develop a post-coronavirus disease (COVID-19) resilient agri-supply chain, which reduces supplier and retailer's price loss and enhances the logistics service quality level considering logistics outsourcing of agri-product especially for the rapidly changing market condition.Design/methodology/approachBased on the classical leadership theory, two channel leadership strategies, i.e. LPL and SL, are considered. The proposed framework first derives the equilibrium price and service quality level decision among the supplier, the logistics provider and the retailer. Then it compares both leadership strategies in terms of the equilibrium prices and service quality theoretically. This article also presents a case study of Arabian dates pricing and supply chain to test the theoretically derived propositions.FindingsSelection of suitable leadership strategy is a critical factor for profit maximization of the supply chain drivers and proper optimization of equilibrium price and service quality. Here, the product's quality and the market's socio-economic condition play an important role in selecting a suitable leadership strategy. A random transformation of the physical market to an e-commerce portal creates a wide variation of the market's socio-economic parameters, affecting the equilibrium pricing and the logistics provider's service quality.Research limitations/implicationsThis study proposes a post-COVID-19 resilient agri-supply chain framework considering price and quality-dependent stochastic market demand, incorporating a wide range of socio-economic factors in the model to counteract the effect of rapid behavior change of agri-market due to COVID-19 norms. This research examines the effect of different channel leadership strategies to facilitate suitable decisions on prices and service quality and retrieve the profit of the supplier, retailer and logistics provider. The future models can incorporate competitiveness in logistics outsourcing, fourth-party logistics (4PL) and contract farming in the agri-supply chain. Each of the extensions can open avenues in different directions.Practical implicationsAs the post-COVID-19 market and the customer behavior is randomly changing, and the traditional market is rapidly converting into supermarkets and e-commerce portals, this paper examines the model with a wide variety of e-commerce portals with multi-variation of product. It is conclusive that the product's quality and the market's socio-economic behavior significantly impact the equilibrium decision. The drivers of the supply chain must take them into account before choosing a particular channel leadership strategy.Originality/valueThis study considers a multi-product and multi-market (e-commerce) model by integrating a wide variety of products and the market's socio-economic parameters. The model is tested in a price and quality-dependent stochastic market condition, contributing to the literature by reconciling two different channel leadership strategies into the global logistics of fresh agri-product.

show abstract

“…To the best of our knowledge, few papers have focused on the joint effects of product substitutability and asymmetric related channel status on the value of price leadership in a dual exclusive channel. Additionally, there are some literatures to investigate the price leadership from empirical methods, such as Kadiyali et al [26], Kuiper et al [27], and Costa and Pavone [28]. In general, both analytical and empirical analyses show that the pricing decision critically depends on the leader-follower relationship.…”

Section: Literature Reviewmentioning

confidence: 99%

Game Theoretical Perspectives on Pricing Decisions in Asymmetric Competing Supply Chains

Tan

Liu

2020

Discrete Dynamics in Nature and Society

View full text Add to dashboard Cite

This paper investigates a dual exclusive channel model in which each manufacturer distributes its goods through a single exclusive retailer, but two goods are substitute. The decision rule between two channels is Nash game in Case 1, while it is Stackelberg game in Case 2. From manufacturer Stackelberg (MS), retailer Stackelberg (RS), and Nash game (VN) theoretic perspectives, nine game models are developed to examine the effect of product substitutability and relative channel status on pricing decisions at both horizontal competition and vertical competition levels. The analysis suggests that the type of price leadership scenarios, the level of product substitutability, and the relative channel status play a significant role in decision making. For instance, in case 1, the symmetric leadership (two manufacturers or two retailers are leaders) is always the dominant strategy and equilibrium for either two manufacturers or two retailers regardless of product substitutability and relative channel status. Nevertheless, the asymmetric leadership may lead channel members to encounter a prisoner’s dilemma if the relative channel status is small. By contrast, in Case 2, the symmetric leadership is not the unique dominant strategy for either two manufacturers or two retailers. In contrast to many earlier results, we also show that whether the first-mover and the late-mover advantages exist, depending on the level of related channel status.

show abstract

Price leadership within a marketing channel: A cointegration study

Cited by 16 publications

References 61 publications

The role of farmer organizations and networks in the rice supply chain in Thailand

The role of farmer organizations and networks in the rice supply chain in Thailand

A resilient pricing and service quality level decision for fresh agri-product supply chain in post-COVID-19 era

Game Theoretical Perspectives on Pricing Decisions in Asymmetric Competing Supply Chains

Contact Info

Product

Resources

About