By closing a hand-held switch, subjects caused a miniature solenoid to deliver a tap to their own foreheads.(1) The amplitude of elicited eyeblinks was reduced when the delay between switch closure and tap was 60 msec or less. (2) Subjects who expected that switch closure would produce an immediate tap exhibited smaller blinks to such taps than did subjects who expected switch closure to produce a delayed tap. (3) The inhibitory effects of a reflex-modifying tone prior to tap were the same when taps were self-presented as when they were presented by the experimenter. (4) When blinks could be elicited by either a tap or a loud noise, the smallest responses occurred when subjects knew which to expect. (6) On a given trial, the inhibition afforded by the particular stimulus, motor, and cognitive factors operating at the time tended to add in an algebraic fashion.When a mild, sensory event, such as a weak tone or a dim light flash, precedes a reflex-eliciting signal by an appropriate interval, the reaction is often reduced. This reflex-modification effect has broad generality. It occurs in amphibians (Yerkes, 1905), birds (Stitt, Hoffman, Marsh, & Schwartz, 1976), and mammals, including man (Hoffman & Ison, 1980). Moreover, it occurs with a variety of reflexes and with a variety of reflex-eliciting and reflex-modifying signals. When, for example, a barely audible tone is presented 100 msec before delivery of an abrupt tap to a subject's glabella (the flattened region of skin between the eyebrows), the eyeblink that the tap ordinarily elicits either fails to occur or occurs with greatly diminished amplitude. The effect does not depend upon learning. It occurs the first time the tone precedes the tap. Nor does the effect depend upon the subject's motor and/or cognitive activity at the time the reflex is elicited. Reflex modification has been assessed while subjects were sleeping (Silverstein & Graham, 1979), while they were reading (Dykman & Ison, 1979), and while they were watching a slide show (Hoffman, Cohen, & Stitt, 1981). This is not to say that motor and/or cognitive processes have no role in the reflex-modification effect. On the contrary, one can easily observe a form of reflex modification which is at least as powerful as that exerted by a properly presented exteroceptive stimulus but which depends critically upon a subject's motor and/or cognitive activities. To do so, This research was supported by National Institutes of Health Grant HD 10Sll. Requests for reprints should be sent to Howard S. Hoffman, Department of Psychology, Bryn Mawr College, Bryn Mawr, Pennsylvania 19010. We wish to thank Laura H. Daruns for suggesting the research strategy employed in Experiment4. one need only to try to elicit an eyeblink in oneself by tapping one's own glabella with a forefinger. If the reaction (or more likely the lack of one) is compared with the vigorous blink that occurs when a friend delivers the tap, it becomes clear that the act of selfpresenting a stimulus can somehow exert powerful inhibitory control o...