Precision farming and climate change adaptation strategies used among cowpea farmers

Arimi, Kayode; Olooto, Felicia Motunrayo

doi:10.1504/ijsami.2020.112863

Cited by 2 publications

(6 citation statements)

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“…Thus, the collected sample was highly adequate for the application of exploratory and CFA as suggested by Field (2013), Comrey and Lee (2013), Hair et al. (2014) and Garg et al. (2023).…”

Section: Methodsmentioning

confidence: 97%

“…, 2008; Rao and Annadana, 2017). The consumers are even willing to pay premium prices for the products which are grown or produced using conventional methods of farming without the use of pesticide, insecticide and additives (Garg et al. , 2023).…”

Section: Theoretical Framework and Model Developmentmentioning

confidence: 99%

“…food quality assurance and health consciousness have emerged as the primary drivers of consumer interest in the organic food in today’s era (Paul and Rana, 2012). The enlarging cognizance of the consumers regarding health has resulted in a saturation point for products in quantity terms around the world especially in developed nations (Garg et al. , 2023; Kamboj et al.…”

Section: Introductionmentioning

confidence: 99%

“…The consumers today are found to be willing to pay even premium prices for healthy and eco-friendly products which have led to the emergence of organic food market around the globe (Chinnici et al., 2002; Rehber and Turhan, 2002; Radman, 2005; Vapa-Tankosić et al. , 2020; Garg et al. , 2023).…”

Section: Introductionmentioning

confidence: 99%

“…However, the majority of the organic product market is concentrated in developed nations especially in USA and Europe (Ahmed et al. , 2021; Garg et al. , 2023).…”

Section: Introductionmentioning

confidence: 99%

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Exploring the determinants of purchase intention of organic consumers for organic food items: an exploratory study in India

Garg,

Narwal,

Kumar

2023

BFJ

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PurposeThe ongoing transition in the attitude of consumers toward health and environment has a direct implication on the organic food industries, making it necessary to examine the drivers of the purchase intention of organic food items, specifically in developing economies like India. Therefore, this study tries to frame and validate the instrumental scale by collecting data from 574 organic food item consumers to examine the determinants of purchase intention among consumers in India.Design/methodology/approachThis study has employed advanced statistical tools i.e. Exploratory Factor Analysis (EFA), Confirmatory Factor Analysis (CFA), Harmon’s single factor test and other statistical measures using SPSS and AMOS 23, for framing and validating the instrumental scale for this study.FindingsThe results of EFA explain 67.714% variance of total research variable variance with six major constructs. Moreover, the result of the CFA confirms the six factors and the proposed instrumental scale. The finding explicates that health consciousness, ecological trustworthiness and functional value are the major drivers of the purchase intention of organic food items.Practical implicationsThis study has major policy implications for organic producers, processor and marketers for understanding the complex phenomenon of organic consumer behavior. The result explains that marketers and producers should adopt ad hoc marketing strategies that aim to promote the organic food items as healthy and safe.Originality/valueThere is hardly any study that has proposed and validated an instrumental scale with these factors collectively in India for studying the purchase intention of organic food consumers in India.

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“…Thus, the collected sample was highly adequate for the application of exploratory and CFA as suggested by Field (2013), Comrey and Lee (2013), Hair et al. (2014) and Garg et al. (2023).…”

Section: Methodsmentioning

confidence: 97%

Section: Theoretical Framework and Model Developmentmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

“…However, the majority of the organic product market is concentrated in developed nations especially in USA and Europe (Ahmed et al. , 2021; Garg et al. , 2023).…”

Section: Introductionmentioning

confidence: 99%

See 3 more Smart Citations