Pragmatic Identity: How to Do Things with Words of Identity Xinren Chen (2018)

Abstract

The concept of identity frequently appears in the research literature of such disciplines as linguistics, communication, sociology, social psychology, and other interdisciplinary areas. Drawing upon a wide variety of literature and authentic data, Chen presents a systematic theorisation of pragmatic identity. This book focuses on the identity presented in naturally occurring verbal communication and how this identity is closely connected with the construction and interpretation of the discourse, be it the identities that are adopted by the interactants or the identity of a third party which is alluded to by the interactants in the discourse (Chen 2018: 2). This timely pragmatic theorisation of identity provides an important analytical tool for the examination of verbal communication and offers new opportunities in existing pragmatic studies. The theorisation in this book has

The Contrastive Study on Discursive Construction of Identities and the Adaptation in Cosmetic Advertising

“…It is specifically manifested in the variability, negotiability and adaptability of discursive identity. According to the discourse types of identity construction proposed by Tracy (2002) and Chen (2018), cosmetic advertising discourse contains stylistic choices (formal or informal), lexical choices (e.g., salutation, jargon, abbreviation, or intonation), discourse content (e.g., topic, message, point of view, or presupposition), speech acts (e.g., criticizing, praising, suggesting, or announcing), epithets (hinting at the relationship of one's own or the other party's identity), and discourse practices such as phonological features (the use of rhythmic features to emphasize identity).…”

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“…Whether based on the teaching concept of "teaching centered" or "student centered", teacher's classroom discourse is the main way to convey information to students, and it is also an important means to regulate students' classroom behavior. For foreign language teachers, classroom Identity could influence, restrict or mould discourse, and discourse reflects identity; there is a close relationship between the two (Chen, 2018). In the process of daily communication, people often speak in terms of people, things, and the environment (He, 2015).…”