In recent years, the integration of global economy and culture is gradually accelerating, and the market demands on the English proficiency of graduates are constantly improving, which requires the English education in universities to keep up with the pace. This paper will investigate the English teaching methods in most universities in China at the present stage, analyze their teaching objectives and emphases, investigate the students' habit of learning English, and point out the shortcomings of current college English teaching by combining some practical problems, so as to illustrate the importance of college English teaching reform. Then it points out the reform direction of college English teaching from the aspects of targeted applied English, cross-cultural differences, listening and speaking ability, use of the Internet, critical thinking and so on. Finally, combining with the existing teaching conditions, the development countermeasures faced by the implementation of the reform will be discussed.