1954
DOI: 10.1037/h0058775
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Positive reinforcement produced by electrical stimulation of septal area and other regions of rat brain.

Abstract: The authors particularly wish to express their thanks to Professor IX (). Hcbb, who provided germinal ideas for the research and who backed it with enthusiastic encouragement as well as laboratory facilities and funds. The authors are also grateful to Miss Joann Fcindcl, who performed the histological reconstructions reported here.

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Cited by 2,631 publications
(1,117 citation statements)
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“…A related case of a brain hedonic substrate that may fail after all to live up to its name may be so-called brain pleasure electrodes in limbic sites (Hernandez et al 2006;Kringelbach et al 2007a;Olds and Milner 1954;Fig. 7).…”
Section: Dopamine-beyond Learning Too?mentioning
confidence: 99%
See 1 more Smart Citation
“…A related case of a brain hedonic substrate that may fail after all to live up to its name may be so-called brain pleasure electrodes in limbic sites (Hernandez et al 2006;Kringelbach et al 2007a;Olds and Milner 1954;Fig. 7).…”
Section: Dopamine-beyond Learning Too?mentioning
confidence: 99%
“…Originally discovered in rats and conceived as activating pleasure centers in the brain (Olds 1956), recent reappraisal have been prompted by observations that such electrodes may cause increased 'wanting' without 'liking' for rewards, similar to dopamine (Berridge 2003b;Green et al 2008;Kringelbach 2008;Kringelbach et al 2007b;Smith et al 2008). Brain stimulation electrodes are vigorously selfstimulated by rats in structures such as lateral hypothalamus, septum, accumbens, or the medial forebrain bundle (Olds and Milner 1954;Shizgal et al 2001) and often simultaneously motivate animals to eat, drink, engage in sex, etc. (Hoebel 1988;Valenstein et al 1970).…”
Section: Dopamine-beyond Learning Too?mentioning
confidence: 99%
“…In self-stimulation studies, experimental animals perform an operant response to electrically stimulate a specific brain region (Olds and Milner, 1954). Positioning the electrode within the ventral tegmental area (VTA) or DA projections (mesostriatal pathway) to the NAc produces the most reliable intracranial self-stimulation (ICSS) response rate (Wise, 1996).…”
Section: Overview Of Animal Models Of Addictionmentioning
confidence: 99%
“…At the neurophysiological level, modern investigators usually neglected specialized sensory-motor circuitry in studying learning in favor of looking for central, more general reward pathways and memory locations, where progress has been slower. Thus, although Lashley (1950) began looking for the learning engram in the 1920s and Olds and Milner (1954) established the possibility of a common brain substrate of reinforcement in the 1950s, the most rapid progress in studying the neurophysiology of learning has come in the analysis of specialized circuitry, such as that as found in rabbit eyelid conditioning (Steinmetz and Thompson, 1991). In terms of evolution, comparative research in the general-process tradition has been forced toward the 'protoevolutionary' (Timberlake and Hoffman, 1998), that is, based on the scaling of unrelated species according to their ability to perform on standardized problems rather than on tracing the natural selection of learning among phylogenetically related and/or ecologically convergent species.…”
Section: General-process Approachmentioning
confidence: 99%