“…In this experiment, there were no “sides” or explicit rewards that could differ. However, in studies of cognition that also arranged brief exposures to 2 × 4 stimulus matrices, participants were more likely to report elements from the first row (e.g., Sperling, 1960; Lass, Yan, Chen, Becker, & Lüer, 2008), an effect that Lass et al attribute to reading habits. This interpretation is consistent with recent research programs that emphasize that in laboratory studies, as in everyday life, attention is guided by a host of factors, including implicit, long-term cognitive patterns, such as reading text from top to bottom (see Chelazzi et al, 2018; Todd & Manaligod, 2018).…”