Abstract:Purpose: The current research investigates the portrayal of the parent- children relationship in prime-time entertainment television dramas of Pakistan. Relationship between parenting style and socio-economic status of the parents has been analyzed.
Design/Methodology/Approach: Quantitative Content Analysis has been applied to measure the portrayal of parents in Drama serials. Top three entertainment channels ARY Digital, Hum TV and Geo TV were the targeted channels and parent-children based episodes wer… Show more
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